Your boring website is driving me to tears.
A company websites can be a boring website. Companies need to tap into their personality and style to create websites that engage.
Branding
Branding is everything. It’s the look of your marketing, the language that you use, how you interact with your customers, and the way that you run your business. Branding should be a carefully laid out plan to present the company that you want your customers to see and you want to be.
“Cool Company Story, Bro!”
I read a lot of company websites. Whether it’s writing a LinkedIn profile, a blog post for a client, or just getting some context regarding a company, I troll many a company site to find information about them. And finding it is not always easy. As vital as it is for a company to have … Read more
Customer Service: “You had me at ‘Hi there.’”
Customer service is your brand. And your brand is every point the customer interacts with you: from a website, logistics, product, and all communications.